Conference Buddies » social media marketing http://conferencebuddies.com Fri, 12 Nov 2010 17:55:00 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 The Value of Blogs To Hospitals, New Organizations, and Industry – BlogWorld Expo 2009 http://conferencebuddies.com/2009/10/23/the-value-of-blogs-to-hospitals-new-organizations-and-industry/ http://conferencebuddies.com/2009/10/23/the-value-of-blogs-to-hospitals-new-organizations-and-industry/#comments Fri, 23 Oct 2009 20:19:28 +0000 Joanna Lee http://conferencebuddies.com/?p=267 The Value of Blogs To Hospitals, New Organizations, and Industry Notes:
  • Represent what you and your institution stands for. Why would anyone not do that?
  • People like seeing posts of medical institutions, statistics, new medical breakthroughs
  • Everyone else is talking about us, why aren’t we? Large Corporations might have legal & regulatory constraints, but they can give out new info, respond to customers, address issues
]]> http://conferencebuddies.com/2009/10/23/the-value-of-blogs-to-hospitals-new-organizations-and-industry/feed/ 0 How Twits Lay Golden Eggs: The Art of Social Engagement for Business – BlogWorld Expo 2009 http://conferencebuddies.com/2009/10/23/how-twits-lay-golden-eggs-the-art-of-social-engagement-for-business-blogworld-expo-2009/ http://conferencebuddies.com/2009/10/23/how-twits-lay-golden-eggs-the-art-of-social-engagement-for-business-blogworld-expo-2009/#comments Fri, 23 Oct 2009 18:27:21 +0000 Joanna Lee http://conferencebuddies.com/?p=255 How Twits Lay Golden Eggs: The Art of Social Engagement for Business Speakers: Nicole Nicolay, “Nic Nic“, author: Twitter for Real Estate Twits Jodee Rich, @wing dude, peoplebrowser.com/wingdude Chris Brogan, President, New Marketing Labs Nick Halstead, @nickhalstead, Tweet Meme Laura Fitton, @pistachio, author: Twitter for Dummies 10/17/2009, 4:15 - 5:15pm

Key Twitter Tips and Advice:

  • Put a link to your site on Twitter, put your Twitter on your site so people know that your Twitter account is authentic (one forty.com)
  • Look to see what your competitors are doing, see who is following them. Research keywords in Twitter, see who comes up.
  • Always follow people back, or they’ll get mad at you
  • Listen, learn, care, serve.
  • Google: Grow Bigger Ears. Use search.twitter.com
  • Use seesmic.com or TweetDeck to manage your account
  • If you keep seeing the same question to you more than once, don’t keep tweeting the answer, post the answer on your website under your FAQ
]]> http://conferencebuddies.com/2009/10/23/how-twits-lay-golden-eggs-the-art-of-social-engagement-for-business-blogworld-expo-2009/feed/ 0 Building A Sustainable Online Community: ChicagoNow – BlogWorld Expo 2009 http://conferencebuddies.com/2009/10/23/building-a-sustainable-online-community-chicagonow-blogworld-expo-2009/ http://conferencebuddies.com/2009/10/23/building-a-sustainable-online-community-chicagonow-blogworld-expo-2009/#comments Fri, 23 Oct 2009 18:19:23 +0000 Joanna Lee http://conferencebuddies.com/?p=251 Building A Sustainable Online Community: ChicagoNow Speaker: Tracy Samantha Schmidt 10/16/2009, 3pm – 3:30pm Tracy Samantha Schmidt wrote for Time magazine. They wanted her to get a student eyewitness at the Virginia Tech shooting. She reached out to people through the Virginia Tech group on Facebook and found a survivor. She beat out 800 other journalists to get an exclusive interview. She believes in using social media to get facts and to reach people.]]> http://conferencebuddies.com/2009/10/23/building-a-sustainable-online-community-chicagonow-blogworld-expo-2009/feed/ 0 10 Ways to Build Your Audience – BlogWorld Expo 2009 http://conferencebuddies.com/2009/10/23/10-ways-to-build-your-audience-blogworld-expo-2009/ http://conferencebuddies.com/2009/10/23/10-ways-to-build-your-audience-blogworld-expo-2009/#comments Fri, 23 Oct 2009 17:57:30 +0000 Joanna Lee http://conferencebuddies.com/?p=242 10 Ways to Build Your Audience Speaker: Nicole Simon, Social Media Mentor & Consultant, @nicolesimon 10/17/2009, 12:45 to 1:15pm

Four different types of visitors:

  • Subscribers, (people who already love you)
  • Search engine traffic, (they don’t know you)
  • Life stream (people come for specific reasons, people pointed others to it)
  • Social bookmarking (people who find you interesting)

Other traffic:

  • People who want to contact you (journalists)
  • People who want to offer you something (other bloggers)
  • People who want information from you

Big Questions:

  • What do each of these segments want from you and your site? They are all different!
  • What do you have to do to help them get what they want?
  • What makes me happy?
  • What helps me to get what I want?
  • What can I do to make me happy?
]]> http://conferencebuddies.com/2009/10/23/10-ways-to-build-your-audience-blogworld-expo-2009/feed/ 0 Facebook & Twitter Fortunes: How To Strategically Grow Your Business Using the Top Two Online Social Networks – BlogWorld Expo 2009 http://conferencebuddies.com/2009/10/22/facebook-twitter-fortunes-how-to-strategically-grow-your-business-using-the-top-two-online-social-networks-blogworld-expo-2009/ http://conferencebuddies.com/2009/10/22/facebook-twitter-fortunes-how-to-strategically-grow-your-business-using-the-top-two-online-social-networks-blogworld-expo-2009/#comments Thu, 22 Oct 2009 17:44:21 +0000 Richard Lee http://conferencebuddies.com/?p=235 Facebook & Twitter Fortunes: How To Strategically Grow Your Business Using the Top Two Online Social Networks Panelist(s): Mari Smith @marismith

Facebook:

Facebook Mission: To help the world connect & communicate more effectively. For social media, it is important to know the difference between a Facebook personal page and a Facebook fan page. Facebook personal pages have a limit of 5000 friends but fan pages do not have such a limitation. Fan pages are also fully indexed by Google. Personal pages do not have any requirements to get a shortened vanity Facebook URL. However, fan pages require at least 25 fans (initially it was 1000, then 100) in order to register for one.

Twitter

When it comes to Twitter, who you follow is as important as who follows you. One rule of thumb to go by is, follow people that have "passion". Also, it is important to always thank people who retweet your content.]]> http://conferencebuddies.com/2009/10/22/facebook-twitter-fortunes-how-to-strategically-grow-your-business-using-the-top-two-online-social-networks-blogworld-expo-2009/feed/ 0