Conference Buddies » Multivariate Testing http://conferencebuddies.com Fri, 12 Nov 2010 17:55:00 +0000 en hourly 1 http://wordpress.org/?v=3.3 Landing Pages & Multivariate Testing – SMX West 2009 http://conferencebuddies.com/2009/02/11/landing-pages-multivariate-testing/ http://conferencebuddies.com/2009/02/11/landing-pages-multivariate-testing/#comments Thu, 12 Feb 2009 03:10:42 +0000 Stephanie Chan http://conferencebuddies.com/?p=94 Speakers/Panelists:

Jeremy Crane, Managing Director, Online Media and Search, TNS Compete Dan Darnell, Director of Marketing, Optimost, Interwoven, Inc Sandra Niehaus, Vice President User Experience and Creative Director, Closed Loop Marketing


Conference Notes/Description:

Landing pages with multivariate testing tools - tools that let you change various elements of the page dynamically to see which tests better with people. ]]> http://conferencebuddies.com/2009/02/11/landing-pages-multivariate-testing/feed/ 0