October 25th, 2008
Online Branding 101
Use Linkedin/Facebook/Yelp to Create Your Web Presence + 20 More Sites
Nicole Nicolay, Effektive Solutions
Rick Rochon, AdSymetrix.com
Rick Rochon:
Social Marketing Puzzle
- Web 2.0 Terms
- Creating a Web presence
- Blogging for business
- Social Networking
- Social Media
- Taking online … offline
- Monitoring what others are saying
Social Marketing Puzzle:
- Your Business -> $$$
- Your Content -> www, [...]
Posted in Social Marketing | No Comments »
October 25th, 2008
BizTechDay 2008
October 25th, 2008 8:45 a.m. - 6:00 p.m.
Hilton San Francisco
http://www.biztechday.com/
BiztechDay is the ONE event for small business owners and entrepreneurs. It is the only conference that put business before technology.
It is where you’ll learn how to grow your business using the power of the Internet & Web 2.0 tools.
It is where you’ll meet the [...]
Posted in Conference Info | No Comments »
October 2nd, 2008
Speaker: Network Solutions
5 Key Elements for SEO
Build Content
Build Inbound Links
Launch PPC Campaigns
Measure results
Maintain and update the site continually
Key Onpage Factors
Title tags
Meta Decription
Meta Keywords (not high weighted but should still include)
Headlines
Body copy
Bad for Search Engines - Must consider SEO impacts when deciding to implement these development tools
Flash Website/Pages
Dynamic Content Website/Pages
Ajax Pages
Tags: Search Engine Optimization, SEO basics, SEO tips
Posted in Online Market World - 2008 | No Comments »
October 2nd, 2008
Speaker: Marsha Collier, Author, eBay For Dummies Series
Conference Notes:
Changing mindset of the customer
Online customers are more sophisticated and demand to be engaged
Returning back to the personalized, engaging business mindset of your local business
People want personalized, meaningful, relevant information – not spam or just product promotions
Good Example: Zappos advertising on LAX security bin when you [...]
Tags: Marsha Collier, online marketing world, SEM, Web 2.0
Posted in Online Market World - 2008 | No Comments »
October 1st, 2008
Here is a list of websites to help the beginning blogger
Tips For Bloggers:
CopyBlogger.com
DOSHDOSH.com
Build Your Own Widgets / Widget Publishing:
WidgetBox.com
Gigya.com
Some of the Recommended Social Tools:
Digg.com
StumbleUpon.com
Reddit.com
Facebook.com
Sphinn.com
Twitter.com
Ad Serving:
Max Banner Ads 1.2.5
http://www.maxblogpress.com/plugins/mba/
OpenAds.com
Contextual Ads:
Kontera.com
Hubpages.com (60% rev share)
Affiliate Ads:
Nooked.com
AdaptivBlue.com (Smart Links)
Affiliate Tools:
MaxBlogPress Ninja Affiliate 1.5 (Ads automatically ad links even for contributors)
http://www.mbpninjaaffiliate.com/
WordPress Affiliate Pro
http://www.wpaffiliatepro.com/
Identify, [...]
Posted in BlogWorld Expo, Search Engine Marketing | No Comments »
September 26th, 2008
10 Ways To Build Your Readership
Speaker: Nicole Simon (Crueltobekind.org)
friendfeed.com/nicolesimon
twitter.com/nicolesimon
slideshare.net/nicolesimon
This session provides great tips, resources, and advice on how to build and grow your traffic and readership. Nicole is well organized and provides very useful information. Read the entire review for some great bits of information for any beginning blogger.
Posted in BlogWorld Expo | No Comments »
September 26th, 2008
Widgetizing Your Blog for Profit
Speakers:
Micah Balwin
Daniel Ha (web service for blog comments Disqus)
Robyn Tippins (BlogLog Widget -> Yahoo Developer Network)
Louis Moynihan (Feedo)
This session was all over the place and didn’t follow a solid organized structure.
Micah Balwin from Lejit was shamelessly self promoting his product in detail, but the main take away is that you can [...]
Posted in BlogWorld Expo | No Comments »
September 25th, 2008
Women: The Ultimate…
Where They Are & How to Reach Them
Speakers:
Jennifer Openshaw
Spike Jones
Women are the most active groups within the Blogosphere accounting for 51% of all activity on the Internet.
This session provides good statistics of this area, as well as a in depth case study in leveraging the power of women in the community, creating a win-win for your company and for the community.
Read this article for more information about this interesting topic.
Posted in BlogWorld Expo | No Comments »
September 25th, 2008
Facebook Fortunes
How to market your blog, brand, and business
Speaker: Shama Hyder (After the launch.com)
Mari Smith a Facebook expert, was brought in from the audience to also speak on the topic.
Kevin Nations (Big Ticket Mastermind), another Facebook expert was brought in from the audience to speak.
On Twitter: @MariSmith @KevinNations @ShamaHyder
Shama mentioned not to use company name [...]
Posted in BlogWorld Expo | 2 Comments »
September 25th, 2008
Search Engine Optimization, SEM & New Media
Lee Oden, Brian Clark, Stephan Spencer, Michael Gray (Gray Wolf)
OPENING COMMENTS:
Michael Gray:
Link Out is Good (to who makes sense to you. It tells Google what you are about)
Ego stroke people to get people’s attention to get link back
Stephan Spencer:
Meta Tags won’t help your ranking move up.
But Meta Description doesn’t [...]
Posted in BlogWorld Expo | 1 Comment »